To whom it may concern. is iamamiwhoami's own label and official website.
The phrase "To whom it may concern." first appeared in iamamiwhoami's music video, b. The phrase is also seen on every cover art from b to clump. The phrase is also seen/heard in several other videos listed below:
- At the start of u-1, the puppet says the phrase, "A quien le corresponda", which is Spanish for "To whom it may concern."
- At the end of n, there is a reversed whisper of the phrase, "A quien le corresponda" again.
- At the end of y, attached to the pot is a strip of paper emblazoned, "To whom it may concern." This is seen again in 20101104.
- On 15 November 2010, iamamiwhoami uploaded a video to the channel, titled http://towhomitmayconcern.cc/, iamamiwhoami's first online concert was available for viewing on that website.
The phrase "To whom it may concern." does not appear on the singles of kin, but instead listed as the label and copyright holder. Later works would also follow the same pattern.
Official websiteEditIn June 2012, the "To whom it may concern." website was updated to become a full-fledged web store, with apparel like socks, shirts and underwear sold, as well as the LP and vinyl of kin. Under the "Contact" section of the website, the 'Label' bullet point listed 'To whom it may concern." as iamamiwhoami's label.
On December 5th, 2012 a newsletter section ("Informant") was added; on the 11th the website was expanded with a "News" and an "Artists" sections.